About Us

You might be wondering “What is Sportsday??!!” 

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At SPORTSDAY we live by the saying - ‘From the gym to brunch, dress like a winner’. Meaning you can wear our clothing for exercise to everyday wear with ultimate style so you always feel amazing! 

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I, the owner of SPORTSDAY have a fashion degree and years experience as a designer, garment technologist and seamstress. I have worked for fast fashion brands in the past and after experiencing how unethically these brands are ran i want to make change. So if, like me, want to make positive change and reduce spending your money on fast fashion brands, then SPORTSDAY is for you!

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I love the concept of 'buying less and buying better', and this is why all our clothes are designed and handcrafted in the UK out of high quality recycled materials, on professional industrial machinery to increase longevity. Aswell as our packaging being 100% recyclable.

The name of the brand is inspired by my school sports days where honestly I would feel super uncomfortable! I think the majority of people wouldn’t say they LOVED sports days and for me, it was because I felt uncomfortable in my body and my lack of sports skills with all those eyes on me. Often me and my friends would adjust our PE kits like rolling up our sleeves or drowning ourselves in baggy jumpers to make us feel more comfortable and confident in how we looked. 

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I have always struggled to find gym/exercise clothes that aren't boring blacks and greys which are colours that often make me feel unmotivated so i aim to deliver you with fun and bright colours so you can truly express your true self wherever you are. 

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One of my other goals with SPORTSDAY is to create clothing you can feel confident in. To compliment your body shape at the gym, as well as make you feel like a winner whilst strutting your way around the supermarket.

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Enjoy !!! love SPORTSDAY xx